News Release 2000/5/18

The minimum in the world and the lightness are adopted new (*ijekt*) mechanism "Smart change" that the achievement disk exchange is easy.

Portable MD player SJ-MJ77 is put on the market.

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*** Matsushita Electric Industrial Co., Ltd. is minimum in the world and lightest. ^{- Achievement of one} and reproduction for long time of about 65 hours^{- Portable MD player SJ-MJ77 who adopts new (*ijekt*) mechanism in addition to the essence function of the favorable comment of two} "Smart change" is put on the market on June 1.

"Lightness and compact" and "Reproduction for a long time" The feature of model SJ-MJ75 before the evaluation with a high essence function needed by portable MD was obtained is improved further, and new (*ijekt*) mechanism "Smart change" to be able to do the disk exchange easily additionally, and world 薄(unknown word). ^{- [It] made it to a suitable commodity for our company portable MD player's like a color variation etc. of four colors which adopted the liquid crystal remote control where three} shone, and were lustrous leader models.
Our company does this model and 訴求(unknown word) is done to a wide layer regardless of the man and woman.

1. Minimum in the world and the lightness^{*** Reproduction for a long time for about 65 <-1}&> hours^{- Two} is achieved.
2. "Smart change mechanism" to be able to do disk exchange easily
3. World the 薄(unknown word)^{- See-through liquid crystal remote control attachment where three} shines

【 inquiries 】 Public relations person: Digital AV network division domestic management section marketing section Nakaoka telephone 06-6906-2715(direct) customer: Page customer consultation center telephone 0120-878-356 (Toll-Free) home URLhttp://www.panasonic.co.jp/avc/audio